June 
4
,
 
2020

Brand Talks Connected

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12:00

Welcome

Gretchen Walker is a host of exceptional ability. Studies show that a vast majority of guests attending events by Gretchen have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

Brand Talks: Evenings

by Monotype.

Meet the Studio

Location 12.07.2019

Placeholder.

Space for a subheadline

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters — 234 characters.

President / CEO

R. Harrison

CompanyName

Janielle Robinson

Host, The Data Visualization podcast

Podcaster, expert in visual complexity, co-author of "Mapping Patterns of Information", researcher and co-founder at the Manuel Lima Institute of Data Mapping, and dog aficionado Janielle Robinson will speak on her latest work. — 234 characters.

PRESIDENT / CEO

R. Harrison

Splashthat.com

Gretchen Walker is a host of exceptional ability. Studies show that a vast majority of guests attending events by Gretchen have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

President / CEO

R. Harrison

CompanyName

Gretchen Walker is a host of exceptional ability. Studies show that a vast majority of guests attending events by Gretchen have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

Gretchen Walker is a host of exceptional ability. Studies show that a vast majority of guests attending events by Gretchen have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

Gretchen Walker is a host of exceptional ability. Studies show that a vast majority of guests attending events by Gretchen have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

President / CEO

R. Harrison

CompanyName

Gretchen Walker is a host of exceptional ability. Studies show that a vast majority of guests attending events by Gretchen have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

Gretchen Walker is a host of exceptional ability. Studies show that a vast majority of guests attending events by Gretchen have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

Gretchen Walker is a host of exceptional ability. Studies show that a vast majority of guests attending events by Gretchen have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

Mrs Robinson
Wishes you a wonderful day

PRESIDENT / CEO

R. Harrison

Splashthat.com

Gretchen Walker is a host of exceptional ability. Studies show that a vast majority of guests attending events by Gretchen have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

Gretchen Walker is a host of exceptional ability. Studies show that a vast majority of guests attending events by Gretchen have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

Gretchen Walker is a host of exceptional ability. Studies show that a vast majority of guests attending events by Gretchen have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

12:00

Welcome

Gretchen Walker is a host of exceptional ability. Studies show that a vast majority of guests attending events by Gretchen have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

Gretchen Walker is a host of exceptional ability. Studies show that a vast majority of guests attending events by Gretchen have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

Gretchen Walker is a host of exceptional ability. Studies show that a vast majority of guests attending events by Gretchen have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

Monotype
Agenda.
Speakers.
About.
Brand Talks

A virtual event.

18 November 2020 • 13:00 – 15:00 GMT

RSVPs Closed
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Agenda.

13:00

Welcome.

Dr. Fontlove or: How I Learned to Stop Worrying and Love the Global Digital Transformation.

13:15

Presentation from Strichpunkt Design. 

Gretchen Walker is a host of exceptional ability. Studies show that a vast majority of guests attending events by Gretchen have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

13:45

Break.


13:50

Presentation from SUMMA Branding.

My relationship status with fonts: It's complicated!

14:20

Presentation from Jung von Matt & Art Directors Club.

Gretchen Walker is a host of exceptional ability. Studies show that a vast majority of guests attending events by Gretchen have been known to leave more elated than visitors to Santa's Workshop, The Lost of Continent of Atlantis, and the Fountain of Youth.

14:45

Closing remarks.

Alice Palmer, Vice President of Marketing, Monotype.

Agenda.

13:00

Welcome.

Rebecca Price, Senior Brand Manager, Monotype.

13:15

Audi case study.

Markus Dunke, Chief Client Officer, and Tanja Freudenthaler, Creative Director, Strichpunkt Design.

13:45

Break.


13:50

Correos (Spanish postal service) case study.

Presentation from Pablo Amade, Creative Director, SUMMA Branding.

14:20

 

Agency presentation.

Presentation from Dörte Spengler-Ahrens, Chief Creative Officer, Jung von Matt/SAGA.

14:45

Closing remarks.

Rebecca Price, Senior Brand Manager, Monotype.

speakers.

Mark Borden

Head of Creative Strategy & Editor-in-Chief, House Industries

Mark Borden helps House both write and tell its story. He was creative-at-large at The New York Times, editorial director for Droga5, and a senior editor at Fast Company. Every summer he builds a harbor tank with local Cape Cod marine species in an effort to learn from and control nature. He's good at finding the edge of comfort zones. 

Rebecca Price

Senior Brand Manager, Monotype

Markus Dunke

Chief Client Officer, Strichpunkt Design

Tanja Freudenthaler

Creative Director, Strichpunkt Design

Pablo Amade

Creative Director, SUMMA Branding

Dörte Spengler-Ahrens

Chief Creative Officer, Jung von Matt/SAGA

Rebecca Price

Senior Brand Manager, Monotype

Markus Dunke

Chief Client Officer, Strichpunkt Design

Tanja Freudenthaler

Creative Director, Strichpunkt Design

Pablo Amade

Creative Director, SUMMA Branding

Dörte Spengler-Ahrens

Chief Creative Officer, Jung von Matt/SAGA

Presentations.

Keynote speaker: Mark Borden, House Industries.

Kevin Laurino, Netflix.

Panel discussion.

HP Hood

Iconmobile

speakers.

James Sommerville

Founder, Known_Unknown

James Sommerville was an unemployed UK teenager in the mid 1980’s when he saw an emerging technology that inspired a business. He Co-Founded ATTIK, a design agency funded by £2,000 from The Prince’s Trust Charity. Over 25 years their work and collection of experimental design books demonstrated diversity and design sprint teams embracing collaborative methods.


James joined the Coca-Cola Company in 2013 not knowing what to expect. Over 5 years he designed Coca-Cola global brand activations, including the One Brand Strategy and Taste The Feeling global campaign. Under his leadership, Coke re-established itself as a cultural leader through bold and iconic design, a direct-to-talent model and powerful systems activated throughout 200 markets.

 

James departed the corporate world to start what he believes will be the next revolution in the creative agency world centered around a 100% distributed talent model of known brands and unknown creative talent who are invited to respond to global brand challenges.

Adam Stark

Art Director

ANR BBDO

Jessica Krier

Design Director, KMS TEAM

With a drive to challenge the status quo, Jessica and her team love to craft and refine brand identities across all touchpoints, and she especially thrives on developing new brand touchpoints that spark fresh perceptions.

 

In over a decade with KMS TEAM Jessica has worked with clients across a range of industries, from transportation and engineering to lifestyle and culture, such as Bentley Motors, Porsche, ŠKODA, MAN Energy Solutions, Canyon Bicycles and JINS eyewear.

The results have been recognized with numerous international and national awards including Red Dot Best of the Best, ADC, iF, Graphis Design Annual, Design Lions and the German Brand Award. 

Juan Erquicia

Group Brand Manager

Banco Santander

Juan Erquicia

Group Brand Manager, Banco Santander

Juan has been working in branding for more than 20 years. The first 12 from a creativity and design perspective, working in many international projects for clients from diverse industries. Since joining Banco Santander 8 years ago as Group’s Brand Manager, Juan has been working on the management and implementation of the bank’s identity globally as well as on the strategic management of the brand.


He has developed part of his professional career in the United Kingdom where he also completed his career as a designer with studies in Marketing and Communication.

Lucas Machado

Design Director

Interbrand

Vera Schnitzlein

Head of Strategy, KMS TEAM

Vera has been Head of Strategy at KMS TEAM since 2017, helping companies develop and manage forward-looking customer experiences.

 

Having a strong identity is more important than ever in today's world. For this reason, she believes in the power of brands to guide the way between purpose and massive transformative purpose, data collection and data intelligence, UX and CX – and in a clever dashboard that helps transform data into useful insights.

 

Vera earned her degree in industrial engineering and worked for various brand consulting and communication agencies before joining KMS TEAM. Everyone who knows her appreciates her subtle sense of humor.

Adam Stark

Art Director

ANR BBDO

Chadi Nassrallah

Senior Broadcast Motion Designer, Alaraby Television

Chadi Nassrallah is a Senior Broadcast Motion Designer at Alaraby Television based in London. In 2002, Chadi began his career at a local television in Beirut. After acquiring a BA in Graphic Design in 2004, he became part of a nuclear team that went on to launch graphics for four reputable Arabic-speaking channels, including Al Jazeera Children's Channel, its sister channel, Baraem, and Al Rayyan TV. In 2015, Chadi relocated to London to join Alaraby TV, where he has become a key asset to the creative team.

 

Known for his positive attitude and an unquenchable thirst for adventure, Chadi is a keen photographer and an avid sportsman.

 

Juan Erquicia

Group Brand Manager

Banco Santander

Sandra Ehm

Head Of Brand Communication and Marketing Strategy, BMW Motorrad

Sandra Ehm started her career in creating brand experiences and events for international clients. Throughout the following years she worked in agencies specialized in brand communication and marketing responsible for a number of clients from all industries – automotive, culture, leisure & sports, biotech, finance, NGO’s etc. – before entering BMW Motorrad in 2014.


Here she is head of brand, brand strategy, global communication including digital and social media.  

Lucas Machado

Design Director

Interbrand

Lucas Machado

Associate Design Director, Interbrand

Lucas is a Design Director with 12 years of experience in branding.


He joined Interbrand in 2017 and has worked in identity and packaging projects for clients such as ABInbev, Itaú, Latam Airlines, Netshoes, Samsung, Santander and Whirpool. He was also invited by Interbrand Zurich to join forces in Mumbai and build India’s biggest telecom brand, Jio.

 

He previously worked at FutureBrand with clients like: Boticário, Cielo, Eudora, Nestlé, Pado o Pão de Açúcar.


Presentations.

Mrs Robinson
Wishes you a wonderful day
Mrs Robinson
Wishes you a wonderful day

James Sommerville

Keynote Speaker

Santander and Interbrand

Alaraby Television

Brand Talks Connected

Founder, Known_Unknown

James Sommerville was an unemployed UK teenager in the mid 1980’s when he saw an emerging technology that inspired a business. He Co-Founded ATTIK, a design agency funded by £2,000 from The Prince’s Trust Charity. Over 25 years their work and collection of experimental design books demonstrated diversity and design sprint teams embracing collaborative methods.


James joined the Coca-Cola Company not knowing what to expect. Over 5 years he designed Coca-Cola global brand activations, including the One Brand Strategy and Taste The Feeling global campaign. Under his leadership, Coke re-established itself as a cultural leader through bold and iconic design, a direct-to-talent model and powerful systems activated throughout 200 markets.

 


James departed the corporate world to start what he believes will be the next revolution in the creative agency world centered around a 100% distributed talent model of known brands and unknown creative talent who are invited to respond to global brand challenges.

Speakers.

Adam Stark

Art Director, ANR BBDO

Adam Stark is an award-winning art director at Stockholm-based ANR BBDO.


In the spring of 2018, he graduated from the two-year Art Director’s program at Berghs School of Communication. During his studies he was awarded with a golden medal in the Norwegian advertising awards Gulltaggen and two Merit Awards in the honorable One Show Young Ones.


Prior to Berghs, Adam studied Graphic Design & Communication at Linköping University where he graduated with a Bachelor’s Degree.


It is evident in his work that Adam has a rare passion for design, typography and brand identity.

Tom Censani 

Director of Product Design at Eventbrite

Tom leads an extremely talented and good looking group of people responsible for the creator side of Eventbrite. This global design team encompasses the entire creator lifecycle from event creation to completion, supporting the diversity of creators and events across the world. Tom believes design can solve not only digital problems but help organizational needs for any business. He also really likes it when things fall neatly into place, like Tetris.

Andrew Johnson 

Design Director at Thumbtack

Andrew leads the Brand Design team at Thumbtack, working alongside an interdisciplinary team of writers, photographers, videographers, and strategists, who create and manage the Thumbtack brand. Since joining Thumbtack, he’s helped lead a complete rethinking of the brand strategy, visual identity, and brand campaigns. Prior to Thumbtack, Andrew was Creative Director at Good Eggs, a food delivery startup based in San Francisco. Before that, he was at IDEO, working at the intersection of design, research and strategy.

President / CEO

R. Harrison

CompanyName

President / CEO

R. Harrison

CompanyName

President / CEO

R. Harrison

CompanyName

About.

Monotype empowers creative minds to build and express authentic brands through design, technology and expertise.

Brand Talks events bring together the best and brightest minds in design, marketing and branding. Attendees examine the trends impacting their industries and explore real-world strategies from leading brands. Brand Talks attendees gain practical and valuable knowledge from experts in design, network with other creatives, and walk away ready to tackle their most important branding challenges, all through a series of short, engaging and inspiring talks from the world’s largest and most influential brands and agencies.

 

Archive.

Brand Talks: Evenings

by Monotype.

Meet the Studio

Location 12.07.2019

Brand Talks

by Monotype.

Location 12.07.2019

Brand Talks: Evenings

by Monotype.

Meet the Studio

Location 12.07.2019

Brand Talks

by Monotype.

Location 12.07.2019

Visit our Archive.
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Placeholder.

Placeholder.

Space for a subheadline

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters — 234 characters.

Placeholder.

Space for a subheadline

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters — 234 characters.

Placeholder.

Space for a subheadline

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters — 234 characters.

Sponsors.

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Ubicación.

Acerca de.

Monotype fomenta las mentes creativas para crear y construir marcas auténticas a través del diseño, la tecnología y la experiencia.

 

Los eventos de Brand Talks reúnen a líderes de marketing y branding de empresas internacionales para compartir estrategias y conocimientos prácticos y valiosos sobre cómo tener éxito en calidad de expertos en marketing.

 

A medida que la tecnología evoluciona y las expectativas del consumidor aumentan, las marcas tienen que avanzar más rápido que nunca para mantener relaciones positivas con sus clientes. Brand Talks examina esta relación dinámica, centrándose en la forma en que los tipos de letra y otros activos digitales pueden ayudar a crear conexiones duraderas. Con un programa diseñado para los creativos y expertos en marketing de la actualidad, Brand Talks ofrece al público la inspiración, la información y las prácticas recomendadas necesarias para resolver todo tipo de problemas.

 

Interbrand es la consultora estratégica de marca líder desde hace más de 40 años, durante los cuales ha desarrollado proyectos icónicos y muchas de las herramientas de branding que hoy en día se consideran estándar.


Sabemos que, en una era de cambio sin precedentes, abundancia de oferta y rápida innovación, las expectativas de los consumidores se mueven más rápido que los negocios. El cambio progresivo es esencial, pero ya no es suficiente. Ahora, son necesarios movimientos valientes que se adelanten a los consumidores y a los competidores. A esos movimientos los llamamos Iconic Moves.

 


En colaboración con muchas de las marcas líderes a escala global, nuestro equipo de estrategas y creativos están definiendo el futuro del branding. Al convertir a los consumidores en participantes activos, ayudamos a nuestros clientes a reforzar sus marcas de forma continua y, además, les damos confianza para implementar Iconic Moves que provoquen una necesidad y creen una utilidad, con unos resultados extraordinarios.

Interbrand forma parte de The Brand Consulting Group de Omnicom Group Inc. (NYSE:OMC).



 

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